Consultant for Value Chain Analysis for Sustainable Tourism Development in Angola

The Growing Sustainable Business (GSB) initiative in Angola is financed by Spanish Cooperation and UNDP. GSB seeks to broker public-private partnerships that enable the private sector to engage in specific pro-poor investment projects that are both, commercially attractive and address local development needs. GBS contributes directly to the UN Development Assistance Framework for Angola through the outcome related to advocating for pro-poor growth and accountable macro-economic management aimed at the achievement of MDGs with the engagement of public and private stakeholders expanding the labour pool and by strengthening value chains. Scaling up the response to the MDGs challenge in Angola implies the development of a vibrant business sector that creates jobs and livelihood opportunities for the poor, and provides affordable goods and services that help improve the welfare of the poor.

Duties and Responsibilities

Objective of Consultancy: The aim of this assignment is to advise the GSB Program on potential value chains for GSB projects in the eco-tourism industry in Angola. This will be carried-out through desk research and selected missions. The current document describes the terms of reference for the consultant who will work with GSB. The consultant will analyze the locations (provinces) through desk and field research and make recommendations to GSB Project about which ones hold the most potential for GSB projects. The activities described in this Terms of Reference will be carried out in close collaboration with GSB staff, and the Government, through the Ministry of Tourism. The duty station of the consultant will be the UNDP-GSB Angola office. This assignment requires substantial travel to the potential selected provinces. The work of the consultant consists of both desk research and fieldwork, as described below. Tasks: Market analysis and value chain mapping: In collaboration with the GSB team members, the tourism value chain consultant will assess the market drivers for tourism in Angola and the structure of these value chains. The consultant will focus on five elements of the supply chain analysis: The key players in the value chain and how they interact. The degree to which supply chain pressure is targeting tourism issues relative to other potential areas of concern (e.g. environmental sustainability, community development, smallholder handcrafting, etc.) and whether or not there is a business case for inclusive markets. Technical support to the creation/implementation of a sustainable tourism project that may function as benchmarking case (UNDP initiative). This project should demonstrate the potentiality of market linkages and integration between tourism, agriculture and rural trade. Considering the weakness of the NGO’s in Angola, the “owner of the process” should be the private sector, as for instance small entrepreneurs interested in “scaling-up” their projects. Nodes of the supply chain where the pressure is most acute (e.g. accommodation vs. price) and where a GSB project could most feasibly operate. Consumers protection issues Buyers Survey: Alongside the assessment, and in collaboration with GSB team members, the consultant will conduct a buyer survey among relevant local buyers to explore the business drivers for improved standards in sustainable tourism development. The survey will determine: i) how the tourism sector try to enforce inclusive markets and environmental standards in their supply chains; ii) how local tourism industry and environmental standards compare with other competitive factors such as price, quality, and delivery time; and iii) in which provinces the tourism stakeholders recommend that GSB establish a project and how they recommend the Project collaborate with ongoing environmental initiatives. The consultant will prepare a report with the findings of this survey. Cost/benefit analysis: The consultant, in collaboration with GSB team members, will conduct a cost/benefit analysis of compliance at different points in the supply chain, of the tourism industry. The consultant should also include any other important players identified throughout the scoping process. The consultant should identify who pays for the various costs and to what extent they are shared among buyers and suppliers and what the benefits are and who is primarily benefiting. Costs and benefits may include technology, human resources and infrastructure upgrading, human development, auditing/monitoring, and certification, among other things. Cross Practice Coordination: Review the literature on sustainable tourism development and trade standards and corporate social responsibility in global tourism services supply chains, with particular attention to Angola. Become thoroughly familiar with the GSB Project, its tools and operational model, including criteria for selecting new products and markets. Consult with other relevant UN related agencies programs, including the Angola Enterprise Program (AEP) and Decentralization and Local Government Program (DLG) as well as the Environment Unity to identify any complementarities and opportunities for joint implementation. Conduct key informant interviews as needed. Fieldwork: Based on initial research and consultation with GSB, the consultant will travel to the selected provinces. Conduct a “reality check” on findings of desk research, in terms of the market drivers and costs and benefits. Conduct more thorough stakeholder analysis with the following key private sector groups. Analysis should include the level of priority that the stakeholders seem to place on tourism value chain development; their capacity to engage in a multi stakeholder initiative; and their representativeness within the sustainable tourism industry. Suppliers Travel companies Accommodation facilities Tourism associations and cooperatives Local and international operators Other key stakeholders as needed Solicit feedback from key stakeholders about the possibility of new products and markets in the provinces. Manage expectations and seek more information on the sector and the relevant tourism industry issues at each node in the supply chain. Strategic Workshops: After the initial desk research and fieldwork are completed, strategic workshops will be held in the country to discuss the scoping results and to take a decision on whether or not GSB should proceed in tourism development value chain and if so, which provinces it should operate in. These workshops will include GSB Steering Committee, AEP, and DLG Program staff. The consultant will be expected to attend these workshops and assist in its organization. Final Report: Following missions and if a decision is taken to proceed with the GSB Project in tourism industry, the consultant will revisit and refine initial analysis in order to prepare a final report and strategic plan. The report and plan will include the following elements: All elements of initial desk research, with the added input of the results of the fieldwork and strategic workshop. Analysis of key stakeholder’s commitment and capacity to engage and the approximate cost/benefit of their engagement. Analysis of how GSB would need to be adapted to better reflect the nature of the coffee value chain in the particular provinces and supply chain nodes that are being recommended for further exploration. This analysis should also include recommendations as to how the program can have an impact in the formal market. Identification of joint-implementation opportunities with other UNDP programs and projects. Timetable: Work for this project will commence in February to December 2012. This assignment will last approximately 220 working days, including desk research, training seminars and workshops as well as in-country stakeholder consultations.

Competencies

Displays cultural , gender, religion and race sensitivity Builds strong relationships with clients, focuses on impact and results for the client and responds positively to feedback Proven networking, team-building and organizational skills Excellent public speaking and presentation skills Ability to meet deadlines and prioritize multiple tasks

Required Skills and Experience

Education: Master's degree in business, international development or related field Experience: Minimum 10 years of work experience with at least 1 year experience in value chain analysis and corporate social responsibility, preferably in tourism Should be broadly familiar with issues related to global supply chains, particularly tourism supply chains Experience in conducting market and/or firm research Excellent oral and written communications skills APPLICATION PROCEDURE DOCUMENTS TO BE INCLUDED WHEN SUBMITTING THE PROPOSALS Interested individual consultants must submit the following documents/information to demonstrate their qualifications: Personal CV including past experience in similar projects and at least 3 references Technical Proposal Explaining why you are the most suitable for the work and providing a brief methodology on how you will approach and conduct the work (if applicable). Financial proposal Proposals must include all three documents. Proposals not meeting the requirements will be rejected. Only retained candidates will be contacted. Financial Proposal Lump sum contract The financial proposal shall specify a total lump sum amount, and payment terms around specific and measurable (qualitative and quantitative) deliverables (i.e. whether payments fall in installments or upon completion of the entire contract). Payments are based upon output, i.e. upon delivery of the services specified in the TOR. In order to assist the requesting unit in the comparison of financial proposals, the financial proposal will include a breakdown of this lump sum amount (including travel, per diems, and number of anticipated working days). All envisaged travel costs must be included in the financial proposal. This includes all travel to join duty station/repatriation travel. In general, UNDP should not accept travel costs exceeding those of an economy class ticket. Should the IC wish to travel on a higher class he/she should do so using their own resources. In the case of unforeseeable travel, payment of travel costs including tickets, lodging and terminal expenses should be agreed upon, between the respective business unit and Individual Consultant, prior to travel and will be reimbursed Evaluation Individual consultants will be evaluated based on the following methodology: Cumulative analysis When using this weighted scoring method, the award of the contract should be made to the individual consultant whose offer has been evaluated and determined as: a) responsive/compliant/acceptable, and b) Having received the highest score out of a pre-determined set of weighted technical and financial criteria specific to the solicitation. * Technical Criteria weight: 70 points * Financial Criteria weight: 30 points Only candidates obtaining a minimum of 70 points would be considered for the Financial Evaluation Evaluation Criteria: Criteria A: The consultant should have at least ten years of international development work experience > 10 points Criteria B: Strong private sector capacity development background to trade and investment > 10 Points Criteria C: Proven understanding of value chain analysis, particularly sustainable tourism supply chains in Luso-Africa > 30 Points Criteria D: Experience in conducting market research, preferably in the sustainable tourism sector > 20 Points Criteria E: Excellent oral and written communication skills > ZERO Criteria F: Master degree in business, international development, or related field is desirable > 20 Points Criteria G: Fluency in English and Portuguese is essential > 10 Points Total technical maximum points: 100 The financial score for the financial proposal will be calculated in the following manner: Sf = 100 x Fm/F in which Sf is the financial score, Fm is the lowest price and F is the proposal under consideration. Total Score The technical score attained at by each proposal will be used in determining the Total score as follows: The wheight given to the technical anf financial proposals are: T = 0.7, F = 0.3 The total score will be calculated by the formula: TS = St x 0.7 + Wf x 0.3 TS - is the total score of the proposal under consideration St is the technical score of the proposal under consideration Sf is the financial score of the proposal under consideration

Consultant for Value Chain Analysis for Sustainable Tourism Development in Angola